1	Cyberbullying Basics- It Takes a Village (or a county J) what every community needs to know…addressing the problem
2	The Pieces of the Puzzle Answering the key questions everyone has… Gathering all of the stakeholders to address the problem… Someone to spearhead the process… Gathering local data and reviewing any special issues affecting the locality… Getting community buy-in and outreach Creating partnerships between police, parents and schools Making it evergreen and creating methods for addressing and communicating new developments
3	The Key Questions (in-depth answers can be found at aftab.com and netbullies.com) Why do kids cyberbully each other? Is it the same or different from school-yard bullying? How can you tell the difference between the serious stuff and kids-being-kids? How do they cyberbully each other? Who is a typical cyberbully? Who is a typical cyberbullying victim? How can you figure out who the cyberbully is in real life? What can you do to stop it? What can you do to prevent it in the first place? Isn’t it illegal? Why aren’t schools doing more? Who do you call when you need help? Where and how can you report it?
4	The Stakeholders (who needs to be involved?) Parents, schools, guidance counselors, peer counselors Elementary school students Middle school students High school students Law enforcement, judiciary and prosecutors Media, ISPs, technology industry leaders, governmental agencies and community groups Mental health professionals, pediatricians, faith-based institutions and youth leadership programs
5	Spearheading the Process (governmental entities may be the best choice) Governmental entities can often cut through the process easily They can forge partnerships between law enforcement and the community Risk management issues are simpler It’s easier to get corporate sponsors involved when a governmental entity asks Governmental entities have good media outreach Government grants may be available
6	Gathering local data… Talk to the schools about their experiences Talk to local police and prosecutors Poll the community (online and in-school surveys, especially of kids 9-14) Talk to guidance counselors and the local mental health community
7	Getting Community Buy-In Hold one or several sessions to get community input Reach out to the parent-teacher associations Include all stakeholder industry groups and professional organizations Make sure the kids are involved in the process Have some local examples of cyberbullying Provide expertise on cyberbullying by bringing in the right people (not offline bully experts) Consider using a monitoring pilot program to spot what the kids are doing and saying online Listen!
8	Creating partnerships between families, police and schools Have roundtable discussions, in smaller sessions Understand that it requires a concerted effort and everyone must work together Be honest about resource limitations Consider enlisting the non-profit community Helplines and tiplines – how do they fit? Managing the risks? How will that work? Include the kids in the process…
9	Making it evergreen and making it work… Designing it is only half of the work Be flexible and open-minded Don’t be afraid to change what isn’t working Be innovative Have some fun in the process Create good relationships with the ISPs Tie-in to leading experts to spot trends Enlist the electronic retailers and service providers in helping deliver the messages and the educational programs and spotting new technology Recognize key contributions and stakeholders Work with other surrounding communities Share the wealth…if it works share it - if not, change it!
10	No one size fits all… How emergent is the issue in your community? Seek answers for your local community Use this as a guide, not as a cookie cutter Bring in experts who can work with your needs, not just theirs Make sure your experts are really experts on cyberbullying, not offline bullying Gather your local experts to help Scale the project to your local needs – how big or how small do you want this effort to be?
11	Some Wired Kids’ community projects to get you started: Create a teenangels.org or tweenangels chapter Hold a local or regional Netiquette Day (for more information visit netiquetteday.org) Create your own cyberbullying guide (reach out to us at WiredSafety.org for help) Contribute a community webpage for Netbullies.com Sign-up for “Take Back the Net” Deliver a Stop Netbullies presentation in your community using Wiredsafety.org’s materials Bring in Teenangels.org or a WiredSafety.org volunteer to hold local sessions on cyberbullying prevention
12	Contact Us Visit netbullies.com Visit InternetSuperHeroes.org Visit WiredKids.org and WiredSafety.org E-mail us at cyberbullying@wiredsafety.org Contact directly at parry@aftab.com Arrange for a speaker by e-mailing speaker@wiredsafety.org